Why the f*ck are we doing this

Picture this: a sweltering summer night in 2019, New York City. Three friends, legends in their own right, were kicking back in their favorite bar...

The Story

The plan? Watch the game, eye the ladies, and enjoy the night – typical guys being dudes.

That’s when she walked in, a bombshell with a set of knockers so impressive, they could only be described as award winning – 'Golden Globes'. This sparked something epic. The guys launched a challenge: come up with the funniest, most outlandish synonyms for boobs. Turns out, this conversation lasted the whole night. Debating back-and-forth, the list they created was nothing short of legendary – a masterpiece of humor scribbled on napkins and coasters. The group favorite from the lengthy list? A unanimous selection of 'Golden Globes'.

For five years, that list was just a hilarious reminder of one epic night. Shared and debated amongst friends and strangers as a hilarious talking piece, many others made contributions to the list. But in 2024, everything changed. The harsh reality of breast cancer hit close to home, and suddenly, the list wasn’t just a joke anymore. One of them had a lightbulb moment: what if this list could be used for something greater?

And so, 'The REAL Golden Globes' was reborn – not just as a testament to a night of laughs, but as a force for good. They decided to turn every raucous, rowdy term for breasts into a weapon in the fight against breast cancer. A way to engage guys just like them, to think differently about a serious issue, and to contribute to a cause that matters.

This is more than just a laugh now. It’s a movement – a call to all fun-loving guys out there to join in, crack a smile, and help make a difference in the battle against breast cancer. It’s about turning a list of cheeky, irreverent boob names into a force for change.

Rathbones - where it all started

The Mission

At The Real Golden Globes, we’re tapping into the lighter side of a serious cause. Our mission is to harness the often silly and playful nature of men’s attitudes towards breasts to bring a unique twist to breast cancer awareness. We believe that by embracing and playfully engaging with the humor men find in 'boob talk', we can increase awareness, foster a deeper understanding, and boost donations for breast cancer research and support.

Our approach is unconventional, yet sincere: using humor and a running list of synonyms for breasts to catch attention, spark conversation, and ultimately, encourage contributions and participation in a cause that affects women and men alike. Our online store, featuring merchandise adorned with these playful terms, not only serves as a conversation starter but also as a direct funnel for donations, ensuring that every purchase supports the fight against breast cancer.

We’re going to prove that even the most immature and silly approach can make a profound impact in the serious battle against breast cancer.